Clio Awards หนึ่งในเวทีประกวดโฆษณา ดีไซน์ และการสื่อสาร ที่สำคัญที่สุดของโลก และได้รับการเชื่อถือในระดับสากล ที่จัดมาตั้งแต่ปี 1960 จนถึงปัจจุบันปี 2013 เป็นปีที่ 54 ซึ่งการประกวดมีทั้งหมด 16 ประเภท ได้แก่ Film, Digital &Mobile, Direct , Content & Contact, Print , Engagement , Design , Branded Entertainment & Content, Public Relations , Out of Home, Innovative Media, Integrated Campaign งานประกาศรางวัลจัดที่พิพิธภัณฑ์ American Museum of Natural History ที่มหานครนิวยอร์ค Brand Buffet สรุปผลงานที่ได้รางวัล Grand Clio และ Gold Clio มาดังนี้
ประเภท +Film+
Grand Clio : ผลงาน Three Little Pigs ของ The Guardian โดย BBH London
[youtube]http://www.youtube.com/watch?v=vDGrfhJH1P4[/youtube]
Susan Glenn – Axe , BBH New York (Gold)
Susan Glenn – Axe , Rattling Stick Los Angeles (Gold)
[youtube]http://www.youtube.com/watch?v=YRB0i9-AUQs[/youtube]
Dumb Way To Die – Metro Trains , McCann Melbourne (Gold)
[youtube]http://www.youtube.com/watch?v=IJNR2EpS0jw[/youtube]
“Whatever’s Comfortable” Beach- Southern Comfort , Wieden+Kennedy New York (Gold)
[youtube]http://www.youtube.com/watch?v=ygeWsoYYMuQ[/youtube]
Grandma , Zonajobs.com – Draftfcb Argentina (Gold)
[youtube]http://www.youtube.com/watch?v=cQMFyJ3FRGQ[/youtube]
Ready When You’re Not – ALDI Mamia Nappies , BMF Sydney(Gold)
[youtube]http://www.youtube.com/watch?v=FKYrDmfaja8[/youtube]
๋”Find Your Greatness” Jogger – Nike , Wieden+Kennedy Portland (Gold)
[youtube]http://www.youtube.com/watch?v=LsXRj89cWa0[/youtube]
Best Job – Procter & Gamble, Wieden+Kennedy Portland (Gold)
[youtube]http://www.youtube.com/watch?v=4otZjR95qaY[/youtube]
Brainy Girl, Sporty Girl, High Maintenance Girl – Axe , Biscuit Filmworks Los Angeles (Gold)
[vimeo]http://vimeo.com/59158813[/vimeo]
[vimeo]http://vimeo.com/59158815[/vimeo]
[vimeo]http://vimeo.com/63608340[/vimeo]
The Beauty Inside – Toshiba/Intel inside, Pereira & O’Dell (Gold)
[youtube]http://www.youtube.com/watch?v=ugcohjzsbQw[/youtube]
Clouds Over Cuba – The JFK Presidential Library & Museum, The Martin Agency (Gold)
[youtube]http://www.youtube.com/watch?v=dgk9z9ZBvvE[/youtube]
Super Sensory Shower Gels – Axe Five Sensories campaign, BBH London (Gold)
It’s Not Crazy It’s Sport Campaign – ESPN , Wieden+Kennedy New York (Gold)
ประเภท +Content and Contact+
Grand Clio : ผลงาน Coachella ของ Virtual 2Pac โดย Digital Domain Los Angeles
[youtube]http://www.youtube.com/watch?v=TGbrFmPBV0Y[/youtube]
Driving Dogs ของ SPCA , DraftFCB New Zealand Auckland (Gold)
[youtube]http://www.youtube.com/watch?v=BWAK0J8Uhzk[/youtube]
Nike+ FuelBand, R/GA New York (Gold)
[youtube]http://www.youtube.com/watch?v=dG0vLFFtZDs[/youtube]
Hot Wheels For Real Part II – Mistress Venice (Gold)
[youtube]http://www.youtube.com/watch?v=vcU3SDX58dk[/youtube]
Band-Aid Magic Vision – Johnson & Johnson / Band-Aid , JWT New York (Gold)
[vimeo]http://vimeo.com/48274502[/vimeo]
Potable Water Generator ของ UTEC – The University of Engineering and Technology , Mayo DraftFCB Lima (Gold)
[youtube]http://www.youtube.com/watch?v=35yeVwigQcc[/youtube]
Yes, Virginia The Musical – Macy’s , JWT New York (Gold)
ประเภท +Branded Entertainment & Content+
Gold Clio
OK Go “Needing/Getting” – Chevrolet Sonic, Goodby Silverstein & Partners (Gold Music)
[youtube]http://www.youtube.com/watch?v=MejbOFk7H6c[/youtube]
Nature Valley Trail View – McCann Erickson New York (Gold Digital/Mobile)
[youtube]http://www.youtube.com/watch?v=MqZ5DYE-MhQ[/youtube]
The Candidate – Heineken , Publicis Italy (Gold Other)
[youtube]http://www.youtube.com/watch?v=j5Ftu3NbivE[/youtube]
180heartbeats + , Rak’n’Roll Records Charity Record Label, Jung von Matt Warsaw (Gold Mixed Campaign, Gold Music)
[vimeo]http://vimeo.com/63458672[/vimeo]
Love in the end – Lacta , OgilvyOne Athens (Gold Mixed Campaign)
[vimeo]http://vimeo.com/62898645[/vimeo]
GT Academy USA Season 2 – Nissan , TBWA\Chiat\Day Los Angeles (Gold Television)
[youtube]http://www.youtube.com/watch?v=jpzpdHCc2Aw[/youtube]
Every Beat Matters Integrated Campaign , Save the Children, , BBDO New York New York (Gold Audio)
Hot Wheels For Real Part II – Mistress Los Angeles (Gold Mixed Campaign)
Ch 1, 2, 3 – Dishonored Prequel for Arkane Studios , Psyop New York (Gold Film)
The Beauty Inside – Toshiba/Intel inside , Pereira & O’Dell San Francisco (Gold Film)
Piano for Peace, Imagine Series Limited Edition Grand Piano , DDB Tribal Group Düsseldorf (Gold Digital/Mobile)
Virginia The Musical – Macy’s , JWT New York (Gold Digital/Mobile, Gold Live Events)
Muscle Music – Old Spice , Wieden+Kennedy Portland(Gold Digital/Mobile)
Secret Agent – Museum of Communism , Y&R Prague Prague (Gold Out of Home)
New York Writes Itself – Village Voice Newspaper , Leo Burnett New York (Gold Live Events)
Rolling Words – Smokable songbook, Pereira & O’Dell San Francisco (Gold Print)
ประเภท +Design+
Gold Clio
The Golf GTI scratch-off calendar – VW Golf GTI , Grabarz&Partner (Gold Calendar)
[vimeo]http://vimeo.com/61270843[/vimeo]
Pantone Queen – Pantone , Leo Burnett London (Gold Direct Marketing)
The Erection Blister – Clavin Erectile Dysfunction Remedy , Ogilvy & Mather Prague (Gold Packaging)
Meltdown – GEOlino , Kolle Rebbe (Gold Self-Promotion)
Tea Calendar – Hälssen & Lyon , Kolle Rebbe (Gold Calendar)
Google Display Logo – Google Display , Johannes Leonardo (Gold Logo)
Turtle Cans – Greenpeace , Saatchi & Saatchi Sydney (Gold Direct Marketing)
Audi at CES 2012, tisch13 (Gold Environmental)
Church, Chair, Car – Staedtler , Leo Burnett, Hong Kong (Gold Posters)
ประเภท + Digital/Mobile +
Gold Clio
Nature Valley Trail View – McCann New York (Gold Microsite/Website)
[youtube]http://www.youtube.com/watch?v=MqZ5DYE-MhQ[/youtube]
Don’t make up and drive – Volkswagen Brand, DDB Tribal Group Berlin (Gold In-Stream Advertising)
[youtube]http://www.youtube.com/watch?v=wMFqSjjnte0[/youtube]
Moving The Store – IKEA , SMFB Oslo (Gold Campaigns)
[youtube]http://www.youtube.com/watch?v=dxnSArbw7k0[/youtube]
VIP Fridge Magnet – Red Tomato Pizza, TBWA\RAAD Dubai (Gold Other)
[youtube]http://www.youtube.com/watch?v=AU0KYo8_9Zs[/youtube]
Docs Demo: Masters Edition – Google Docs, Goodby Silverstein & Partners (Gold Microsite/Website)
Nike+ FuelBand – R/GA New York (Gold Apps)
Rapid Rescue – Singapore Red Cross , JWT Singapore (Gold Apps)
Dikembe Matumbo Saves the World – Old Spice, , W+K Portland (Gold Games)
Dumb Ways To Die – Metro Trains, McCann Melbourne (Gold Social Media)
Daily Twist – OREO , DraftFCB New York (Gold Social Media)
ประเภท + Digital Mobile Technique +
Gif Box – UNIQLO , Razorfish New York (Gold Graphic Design)
The Liberation – ONLY Jeans , North Kingdom (Gold Sound Design, Bronze Graphic Design)
[youtube]http://www.youtube.com/watch?v=kCr7ZP7KC0Q[/youtube]
Nike+ FuelBand – R/GA New York (Gold User Experience)
ประเภท + Direct +
Gold Clio
A barrel for everybody with the name Maes – Maes (Heineken Group) , TBWA Belgium (Gold Mixed Campaign)
[youtube]http://www.youtube.com/watch?v=At2o2WWiku0[/youtube]
Fair Go Bro – Virgin Mobile, Havas Worldwide Australia, One Green Bean (Gold Mixed Campaign)
[youtube]http://www.youtube.com/watch?v=5_booK7IRyM[/youtube]
The Dove Ad Makeover – Dove Brand, Ogilvy UK (Gold Digital/Mobile)
[youtube]http://www.youtube.com/watch?v=lg_jbSP-F2o[/youtube]
My blood is red and black – Hemoba Foundation, Leo Burnett Tailor Made (Gold Out of Home)
[youtube]http://www.youtube.com/watch?v=4tYMMXiH_hs[/youtube]
The BlueMotion Label – Volkswagen BlueMotion , Ogilvy South Africa (Gold Print)
[youtube]http://www.youtube.com/watch?v=7vOjfSeQSEc[/youtube]
Corelle, Post a Plate – World Kitchen, McCann Sydney (Gold Direct Mail)
[vimeo]http://vimeo.com/58939978[/vimeo]
Recipe Receipt – Hellmann’s , Ogilvy Brasil (Gold Print)
[youtube]http://www.youtube.com/watch?v=HFU4yEKRC0Y[/youtube]
Volunteer to promote volunteering – SEEK Volunteer , Leo Burnett Melbourne (Gold Mixed Campaign)
Half HBO for free – HBO PREMIUM PACKAGE, Ogilvy Guatemala (Gold Film)
VIP Fridge Magnet – Red Tomato Pizza, TBWA\RAAD Dubai (Gold Digital/Mobile)
Rapid Rescue – Singapore Red Cross, JWT Singapore (Gold Digital/Mobile)
ประเภท + Engagement +
Tiger Energy Playground – Energy Biscuits, Ace Saatchi & Saatchi Manila (Gold Ambient)
[youtube]http://www.youtube.com/watch?v=HyGXoaNU4xw[/youtube]
The Gnome Experiment – Precision Scales, OgilvyOne London (Gold Experiential)
[youtube]http://www.youtube.com/watch?v=XVxEVMvwCvM[/youtube]
Save 11 – Allstate, Leo Burnett Chicago (Gold Other)
[youtube]http://www.youtube.com/watch?v=y9kJe0ybSYA[/youtube]
The Dove Ad Makeover – Dove Brand, Ogilvy UK (Gold Other)
ประเภท +Hall of Fame+
Film : ผลงาน Snow Plow ของ Volkswagen โดย DDB New York
[youtube]http://www.youtube.com/watch?v=ABcckOTVqao[/youtube]
Print : ผลงาน Think Small ของ Volkswagen โดย DDB New York
Audio : ผลงาน Just Listen ของ Motel 6 The Richards Group
Design : ผลงาน Coca-Cola VIS ของ Coca-Cola โดย Turner Duckworth Design
ประเภท + Innovative Media +
Mobile Medic – Defence University Sponsorship, GPY&R / VML Melbourne (Gold Innovative Media)
[youtube]http://www.youtube.com/watch?v=fcbUP59MfeE[/youtube]
My blood is red and black – Hemoba Foundation, Leo Burnett Tailor Made (Gold Innovative Media)
[youtube]http://www.youtube.com/watch?v=4tYMMXiH_hs[/youtube]
Rescue Radio – Sawa Mninjah , Memac Ogilvy/Ogilvy Action Dubai (Gold Innovative Media)
You’re Not You When You’re Hungry – Snickers , AMV BBDO London (Gold Innovative Media)
ประเภท +Integrated Campaign+
Grand Clio : ผลงาน The Most Popular Song ของ Banco Popular de Puerto Rico โดย JWT San Juan
[youtube]http://www.youtube.com/watch?v=K2Hn6fQQJnI[/youtube]
The Wine Is Over – Export Dry, Colenso BBDO (Gold)
[youtube]http://www.youtube.com/watch?v=whxGbHbY2bY[/youtube]
Mini Vinnie – British Heart Foundation, Grey London (Gold)
[youtube]http://www.youtube.com/watch?v=Ff_kalDZfzU[/youtube]
Dumb Way to Die – Metro Trains, McCann Melbourne, (Gold)
ประเภท + Out of Home +
Scrabble Tales – Ogilvy Guatemala (Gold Ambient)
[vimeo]http://vimeo.com/58656922[/vimeo]
The Other Side Project – HomePro, BBDO Bangkok (Gold Billboard)
[youtube]http://www.youtube.com/watch?v=tR-iusILBEA[/youtube]
Franklyn Gandhi, Lincoln Fahd, Queen Mao – Western Union, McCann India (Gold Billboard, Silver Poster)
75 Years of Legend campaign – Ray-Ban , Marcel (Gold Poster)
#CokeHands – Coca Cola , Ogilvy Group China (Gold Billboard, Gold Poster)
ประเภท + Print +
Grand Clio : ผลงาน 75 Years of Legend campaign ของ Ray-Ban โดย Marcel Worldwide Paris
Rich List campaign – Sunday Times , CHI & Partners (Gold)
Mum DAD IOU – Expedia , Sun Sea Snd Sex, Ogilvy UK (Gold)
The World Without Billionaires campaign – Forbes, Ogilvy Brasil (Gold)
#COKEHANDS – Coca-Cola, Ogilvy China (Gold)
ประเภท + Print Technique +
1937 Volunteer, 1942 Lovers – Ray-Ban , Marcel Paris (Gold Photography)
The World Without Billionaires – Forbes Magazine, Ogilvy Brasil, (Gold Art Direction, Silver Illustatration)
ประเภท +Public Relations+
Grand Clio Environmental : ผลงาน Bridge of Life ของ Samsung Life Insurance โดย Cheil Worldwide
[youtube]http://www.youtube.com/watch?v=cDsVOXTQAIs[/youtube]
My blood is red and black – Hemoba Foundation, Leo Burnett Tailor Made (Gold Cause Related)
[youtube]http://www.youtube.com/watch?v=4tYMMXiH_hs[/youtube]
Driving Dogs – SPCA, DraftFCB New Zealand (Gold Cause Related)
[youtube]http://www.youtube.com/watch?v=BWAK0J8Uhzk[/youtube]
The Game Of Your Life Facebook App – Ozu, 41? 29! (Gold Brand Development)
The Most Popular Song – Banco Popular de Puerto Rico, JWT San Juan (Gold Corporate Image)
No Means No – Amnesty International Norway, TRY/ Apt (Gold Public Affairs)
Smoking Kid – Thai Health Promotion Foundation, Ogilvy & Mather, Thailand (Gold Special Event)
ประเภท + Audio +
Roll Call, Shoes – Ragu, Barton F. Graf 9000 New York (Gold Radio)
[youtube]http://www.youtube.com/watch?v=UVBbkf7ZLGs[/youtube]
[youtube]http://www.youtube.com/watch?v=_GVNvC5EPAE[/youtube]
Polyphony – Radio gyro New York (Silver Radio)
The Most Interesting Man – Dos Equis, Havas WW New York (Silver Radio)
ประเภท + Audio Technique +
“I Would Run to You” – Nike Free Run+ , Beta Petrol Productions Los Angeles (Bronze Music)
The Beat Behind the Song – Save the Children, BBDO New York (Bronze Music, Bronze Sound Design)
ประเภท + Student Work +
Empty Seats – JetBlue Airways, Miami Ad School (Gold Digital/Mobile)
Become an Investor – Financial Times Newspaper, ESPM Sao Paulo (Gold Innovative Media)
With prices this cheap, shut the f*ck up. – Ryanair, Miami Ad School Europe (Gold Integrated Campaign)
Revolving doors – AXE , Hanyang University (Gold Out of Home)
+ Agency of The Year +
Marcel Worldwide, Paris
+ Network of The Year +
Ogilvy & Mather
+ Production Company of The Year +
Biscuit Filmworks
+ Advertiser of The Year +
เพิ่มเติมที่ Clio Awards